NOWHERE VANS

Product Launch: A Better Way to #VanLife

Project Overview

NoWhere Vans is a premium builder that’s known for its meticulous attention to detail, quality and reliability. When it decided to launch a “semi-custom” van, it needed to ensure prospective customers understood why Superior – and as importantly, why NoWhere Vans – was a kickass option.

Our goal was to stay true to the van culture while showcasing NoWhere Vans’ A+ craftsmanship and engineering, both of which set the Superior model apart from competitors. We had to blend the experience (and a bit of weirdness) of adventure with the precision and quality that differentiates the Superior.