Branding
Real Brands Connect,
The Rest Just Decorate
Building a brand that’s bold, distinct and memorable doesn’t have to be hard. In fact, we are hell bent on making it as easy as possible for you. From transparent pricing to a process proven to work, we deliver actionable brand packages crafted to connect with customers.
PACKAGES & PRICING
Ditch The Dog & Pony Shows, Get The Good Stuff
The Guts
C’mon, it’s what’s on the inside that counts
Uncover your archetype, define your personality and craft your voice. It’s the strategic foundation everything is built on – from how you speak to why people should care.
$8,500
Best If
You like your look, but lack personality.
WHAT YOU GET
- Discovery Session
- Archetype & Personality Analysis
- Archetype & Personality Recommendation
- Voice & Tone Guide
- Brand Book
- Brand Profile
- Brand Manifesto
- Visual Identity
- Writing Samples
- Merch Samples
- Social & Digital Property Refresh
- Collateral Design
- Brand Manifesto Video
- Environmental Design Guidance
- Brand Implementation Workshop
- Competitive Analysis & Positioning
Brand Backbone
Structure, swagger & something to stand on
It’s popular for a reason. You get everything from The Guts, plus a visual identity, writing samples and more that will have you looking as memorable as you sound. Strategy meets style.
$16,000
Best If
You’re ready to go from scattered to strategic (and look good doing it).
WHAT YOU GET
- Discovery Session
- Archetype & Personality Analysis
- Archetype & Personality Recommendation
- Voice & Tone Guide
- Brand Book
- Brand Profile
- Brand Manifesto
- Visual Identity
- Writing Samples
- Merch Samples
- Social & Digital Property Refresh
- 3 Collateral Designs
- Brand Manifesto Video
- Environmental Design Guidance
- Brand Implementation Workshop
- Competitive Analysis & Positioning
The Whole Damn Thing
For those who like to go big
You get the guts, the backbone and the tools to move through the world like a total brand badass. We build out every touchpoint, from visuals to video, collateral to workshops – ensuring your team knows how to keep the brand party going.
$24,000
Best If
You want it all – and you’re ready to run.
WHAT YOU GET
- Discovery Session
- Archetype & Personality Analysis
- Archetype & Personality Recommendation
- Voice & Tone Guide
- Brand Book
- Brand Profile
- Brand Manifesto
- Visual Identity
- Writing Samples
- Merch Samples
- Social & Digital Property Refresh
- 8 Collateral Designs
- Brand Manifesto Video
- Environmental Design Guidance
- Brand Implementation Workshop
- Competitive Analysis & Positioning
WHAT TO EXPECT
Strategy first, soul always.
Great branding isn’t guesswork – and it’s not defined by “what the boss likes.”
It’s the essence of an organization that drives everything from communications to customer service. It’s engineered to endure trends and creates the competitive moat that protects against whatever the market throws at it.
Whether you’re just getting started or need a full-scale refresh, we’ll guide you through every step with clarity, creativity and zero jargon. You’ll walk away with more than a new look – you’ll have a brand that’s built to connect.
HOW IT WORKS
Because Great Brands Are No Accident
01
Kickoff & Discovery
We get into the weeds, working to understand your business, customers and goals. Blending smart conversations with objective data from our custom brand tools, we are in full-blown Sherlock mode.
02
Define The Core
With a mix of data, internal sessions and strategic insight, we’ll pinpoint your brand’s archetype, personality, voice and positioning – all of which sets the foundation for crafting a brilliant brand.
03
Bring It To Life
Depending on the package you select, we’ll shape your visual identity, messaging, collateral and more … because when you look good, you play good.
04
Make It Real
You get the tools, assets and guidance to bring your brand to life. We aren’t in the business of creating coffee-table books that no one can use. This is actionable, ready-to-use stuff, y’all.
GET IN TOUCH
Pick a package.
Build a brand.
It’s that easy.
Know what you want? Have questions?
Take a hot second to fill out the form and let’s chat.
Branding FAQ:
Ask Us Anything
But Don’t Make it Weird … Or Do.
Why do you offer these brand packages?
Ideally these packages make it a lot easier for you to build a meaningful brand without all the bureaucracy, vague pricing, ambiguous deliverables, shallow frameworks and ridiculous timelines so often associated with brand work.
How did you decide what goes into each package?
Our three offerings are based on years of experience – and more importantly, client feedback. These are the packages that solve distinct branding challenges for brands with varied needs. While what you get is pre-defined, everything we deliver is entirely original and developed for your brand. And most importantly, you get real tools you can use to nurture a brand that will endure.
Who does the work? Am I being handed off to an off-shore contractor or employee with minimal experience.
Oh, hell no. When we started Sunday Paper we sat out with two guiding principles: Always stay curious and – most important in this situation – never do the ole’ agency bait-and-switch. That means senior talent with boatloads of brand experience are at the helm from start to finish. Never worry about this – we hate that trickery as much as you.
How long does it take for you to complete a brand project?
Depending on the package you select, it can take anywhere from 1-3 months. Our timelines are based on us hitting our deadlines (don’t worry, we will – it’s kind of our thing) and you providing feedback within the allotted timeframes. If the review process is delayed, it can extend the project.
What happens if we aren’t happy with the end result?
You will be. Because we’ll make sure of it. That means we’ll work through our process with defined checkpoints to ensure we’re all aligned. We won’t let you go home unhappy … kinda like a Southern grandma.
Why Sunday Paper?
Fun at Parties,
Better at Branding
An iconic brand – ya know, those that make you tingle a little bit inside? – is far more than a cool logo and tagline. It has to be. Because a brand without soul, without an identity, is forgettable.
That’s why our approach is part strategy, part therapy, and 100% focused on making your brand unforgettable. This isn’t about trendy logos or empty taglines. It’s about helping you figure out who you are, why people should care, and how to show up in a way that actually moves the needle.